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Discussion—Information Gathering and
Ethics in Marketing
Using the the Internet,
research and read two articles on information gathering and ethics in
Respond to the following question:
o What ethical dilemmas do marketing professionals face in
gathering information on customer bases through smartphones
and social media?
in a minimum of 500 words,
summarize and post your responses to this Discussion Area.
Support your work by citing sources according to APA standards.
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